Compare with care.

See where metrifree differs from mLabs in client approval, the inbox and reports, and when mLabs may be the better choice.

Open agenda with content photos, lime markers and a glass clock.

A comparison based on public pages.

On mLabs' public page, client approval happens over WhatsApp. In metrifree, you send a review link, and the client approves or asks for changes without creating an account. Comments stay attached to the post, and permissions are set per brand.

Explore the full flow
Estúdio AuroraIllustrative example
A week with intention
Monday
Content example: Room to create09:00

Room to create

Scheduled
Wednesday
Content example: A presence with intention12:30

A presence with intention

Scheduled
Friday
Content example: The next learning18:00

The next learning

Scheduled
Visual demo with a brand and fictional data. The interface may vary.

Where metrifree differs

On mLabs' public page, client approval happens over WhatsApp. In metrifree, you send a review link, and the client approves or asks for changes without creating an account. Comments stay attached to the post, and permissions are set per brand.

  • Review link with no account
  • Comments attached to the post
  • Permissions per brand and per person

Inbox

Comments from compatible networks appear in one list, with read and resolved filters, saved replies and internal notes. mLabs' public page does not describe an equivalent inbox. Confirm with the vendor before comparing.

  • Comments in one list
  • Saved replies
  • Internal notes with mentions

Reports

Create PDF reports with the client's logo and color, and export the data as CSV. In this version, metrifree does not send reports automatically by email.

  • PDF with the brand's identity
  • Data in CSV
  • Comparison between periods

When mLabs may be the better fit

mLabs advertises bulk scheduling, best-time suggestions, captions with variations per network and competitor analysis on Instagram. If those features are the core of your routine and you need an Instagram connection today, check availability in metrifree before you decide.

  • Instagram and Facebook: the connection depends on Meta approving the integration
  • Competitor analysis on Instagram
  • Captions with variations per network

Clearer this way.

Information to help you decide your next step with context.

Visit the help center
Does metrifree connect Instagram and Facebook today?

The Instagram and Facebook integrations depend on Meta's approval and are marked as coming soon. Check the status on the integrations page before you sign up.

Which features does mLabs not describe on its public page?

The mLabs page talks about working with teams, but it does not describe permissions per brand or a comment inbox. That may simply be missing from the page, so confirm with the vendor before you decide.

Your next step.

Bring your routine into a space with context.